Demystifying the Metaverse - Marketing in the Web3 era

Demystifying the Metaverse - Marketing in the Web3 era

The Metaverse is the next revolution that would affect all aspects of life during the next two decades

This course aims to provide the building blocks of understanding this revolutionary technology and empowering leaders across sectors and industries to set their objectives and start developing their Metaverse strategies by building a foundational understanding of the individual technologies that make up the Metaverse and how to leverage each of them to augment your digital communication and service delivery.

Including:

1. The Web3 consumer experience is more important than the marketing message.

2. Web3 speed-to-market is critical for building brand equity and running tests while establishing a diverse footprint that future-proofs business impact.

3. Brands need to start figuring out their Web3 governance playbook today in order to be ready for wider consumer adoption.

4. It’s not one or the other — Web3 is additive to Web2 brand ecosystems.

5. The only thing a brand has to offer any Web3 audience is purposeful and authentic engagement.

Learn to create incredible experiences in the Metaverse that both simplify and enrich the life of your consumers and communities in a way that will grow both your brand's awareness and its affinity with consumers of all ages.

WHAT ARE YOU WAITING FOR? START YOUR METAVERSE LEARNING JOURNEY TODAY!

Learn to leverage the latest Metaverse platforms and technologies to help grow your brands

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What you will learn

• Understanding the Metaverse – definition, possibilities, and limitations
• Reviewing best-in-class global applications by global brands
• Establishing general principles and pillars for Metaverse strategy communication development

Rating: 4.1

Level: Beginner Level

Duration: 1 hour

Instructor: Shyair Ganglani