NIL: A Crash Course to Name, Image & Likeness Monetization

NIL: A Crash Course to Name, Image & Likeness Monetization

Student-athletes can now profit from their name, image, and likeness and this course will teach you how to do just that! Learn how to earn income from your NIL and remain eligible to play. Most student-athletes do not know where to start in the NIL world, so we have created the ultimate NIL crash course!

During this course, you will learn about the history of NIL and key legislation that allowed student-athletes to begin to monetize. We will discuss how to identify the best NIL contact at each institution and review the disclosure process. You will learn how to determine worth and create a personal brand to market to consumers and businesses. We will identify key statistics you can share with brands to initiate NIL deals. You will discover the financial implications of earning NIL income, including the impact on financial aid and tax payments.

BONUS: Learn how to create self-branded apparel on the Nillie website and begin earning NIL income today.

Instructors Chrissy and Wheeler are dedicated to helping athletes navigate the NIL landscape. Chrissy is the CEO of VicTreeFi, a company dedicated to helping student-athletes learn how to become entrepreneurs and manage money earned. Wheeler is the CTO of VicTreeFi. VicTreeFi’s Framework platform helps collegiate athletic programs stay in compliance with policy and legislation related to NIL. VicTreeFi’s Nillie platform allows student-athletes to create and actively market their personal brands and merchandise. Chrissy and Wheeler are also the hosts of the Name Image Likeness podcast, a podcast that is dedicated to exploring the impact of NIL legislation on collegiate athletics. The podcast features interviews with athletic directors, compliance coordinators, coaches, and current and former student-athletes.

Athletes, learn how to earn NIL income and maintain compliance.

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What you will learn

• Outline the history of NIL
• Identify the best NIL contact at each institution and discover the disclosure process
• Determine athlete worth and create a personal brand to market to consumers and businesses

Rating: 4.375

Level: All Levels

Duration: 41 mins

Instructor: Christine Earl