Marketing Essentials for Doctors and Health Practitioners

Marketing Essentials for Doctors and Health Practitioners

Marketing has a wonderful ability to increase awareness, educate and assist people in finding the right doctor or health practitioner for them.

However, as a practice owner it's often not possible to employ a marketing manager or work with an agency.

To help practice owners take control of their practice success, I’ve taken all my experience, everything I do when working directly with a practice, and created the Marketing Essentials for Doctors and Health Practitioners Online Course, providing in-depth training and resources to empower doctors and health practitioners with the marketing skills and knowledge they need to give them full ownership and control over their marketing and growing their practice.

The course addresses the key objectives of a healthcare marketing plan which all play an important role in building a sustainable profitable practice – increasing enquiries from prospective patients, increasing conversion rate of those enquiries into new patient appointments and enhancing overall patient experience and improving patient retention.

Everything in this course is centered around ethical marketing, with the ultimate goal always being to help more people find the right doctor or health practitioner for them, and getting the help they need.

Any questions as you go through the course please don't hesitate to email me: [email protected]

Create a marketing plan customised specifically for your private practice. Take control of your practice success.

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What you will learn

• Create your own unique brand to position yourself as a leader in your area of health, and attract more patients and referrers
• Create a 12 month marketing plan customised specifically for your private practice
• Write website content that will give prospective patients the confidence to take the next step and book an appointment

Rating: 4.4

Level: Beginner Level

Duration: 9.5 hours

Instructor: Miranda Smith