Product Management Bootcamp for Web Developers

Product Management Bootcamp for Web Developers

Web developers are busy people.

If we're not learning a new tool / technology, we're trying to decrypt bugs & solve complex issues.

Unfortunately, many developers that build new products focus exclusively on: "cool technology".

But, what about other questions like:

"How much can this app make?"

"Which target market does this app solve a problem for?"

"How do I prioritize the new features?"

"How do I price this?"

"How do I sell this?"

These are all very important questions.

In this course, I do my best to provide web developers with a framework to answer these questions.

And That Framework is called The Lean Startup Methodology.

Lean Startup Methodology & Tools

In this course, we'll be following the Lean Startup Methodology, based on the Best-Selling Book by Eric Ries.

In this school of thought, we run Micro-Measurable Tests to improve the rate of growth & achieve Product-Market Fit in Blue Oceans (as opposed to Red Oceans).

Since this course is a bootcamp for Product Management & Marketing, we'll be touching on a lot of popular tools like:

• Metabase Data Visualization

• Google Analytics

• Google Search Console

• Active Campaign Automated Email Marketing

• Meet Alfred LinkedIn Automation

Live Apps To Demonstrate the Concepts

Within this course, we'll be using the Lean Startup Methodology for Guiding the Product Roadmap of two currently-live Apps:

• Social King: A Shopify App for Building Community on Shopify

• Amazon Scraper King: A Social Shopping Chrome Extension

Metabase Data Visualization

Metabase is one of the web's leading Open-Source Data Visualization Tools.

You may have heard terms like "being data-driven" & that's what Metabase is all about.

It syncs directly with our database & enables us to find the answers we need FAST!

Back in 2018, I released a free YouTube Series dedicated to teaching people about Metabase

By 2020, it has over 70K Views

Based on the success of the YouTube series, I thought: "Why not include it in this course?!"

Google Analytics

For measuring user engagement with the Web Apps.

How much time are they spending on the site? How many pages does the average user visit?

Google Search Console

How is Google Indexing our pages? How many visitors came via Search Engines over the past 3 months?.

Active Campaign Automated Email Marketing

Active Campaign allows us to create Marketing Campaigns for both of the real apps shown in the course, including the onboarding Marketing Campaign for this very app.

Meet Alfred LinkedIn Automation

LinkedIn is the number #1 database in the world of professionals.

In this course, we show you how to create highly relevant conversations with highly relevant professionals.

Summary

• If you're passionate about digging into the data.

• & Finding Product / Market fit

• If you're interested in Defining KPI's and measuring them.

• If you're interested in Metabase.

• If you're looking to continue growing your apps.

• If you're interested in Product Management.

Then, I hope this course adds value for you.

Feel free to reach out via the Forums if you have any questions along the way.

Basic Principles to start building & scaling new products in the marketplace

Url: View Details

What you will learn

• The Lean Startup Methodology
• Getting Your Product In Front of the Right Customers
• Making Data-Drive Decisions with Metabase

Rating: 4.3

Level: All Levels

Duration: 2.5 hours

Instructor: Elisha Kramer