Media Planning & Brand Strategy for Advertising

Media Planning & Brand Strategy for Advertising

Media Planning is an art of selecting & strategizing the best combination of Media in-order to maximize the best returns to your advertiser. Media planners are not only responsible for the initial media purchase, but also for the continued optimization of performance throughout the entire campaign life cycle. In this course you'll learn about How to create a successful media plan for your advertiser from scratch.

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What you will learn

• media planning
• brand strategy
• Digital Advertising

Rating: 3.65

Level: Beginner Level

Duration: 1 hour

Instructor: Kundhan Karunakar