Lead Generation & Business Development: Lead Generation 2021

Lead Generation & Business Development: Lead Generation 2021

You want more customers. You want more leads. You want more users. And you want them fast and cheap. I'll show you how, based on my 10+ years' in marketing and demand generation for companies small, medium, and large.

Learn...

• How I acquired users for less than 10 cents each

• How my product generated almost 15 million views

• How "triggers" are the key to capturing customers before they consider competitors

• Product marketing

• Demand generation

• How to make your product go viral

• How to move leads through your lead funnel

• B2B and B2C customer acquisition tactics

• Proven examples of customer acquisition success

• How to grow your company extremely quickly

• Why 2/3rd of marketers measure email effectiveness incorrectly

• Why awareness->consideration->purchase is the wrong way to acquire customers

• Modern frameworks for developing a customer-generating machine

• Startup marketing

• Acquisition funnels & marketing funnels

• B2B sales / prospecting for startups, consultants, entrepreneurs, and enterprises

• How to get meetings scheduled

• Get meetings with prospective clients and customers

Learn from someone who...

• Has an MBA form the #1-ranked marketing school in the USA

• Has over 10 years' experience in hands-on marketing for companies small, medium, and large

• Has published multiple books on product marketing

• Has taught college-level digital marketing

This course covers: Lead Generation | User Acquisition | Customer Acquisition | B2B Lead Generation | Generate Leads | Get Customers | Lead Generation Business | Small Business | Lead Generation | Lead Generation Mastery | Get Customers | Get Your First Customers | How to Get Customers | How to Get More Customers | Getting Customers | Get More Customers | Growth Marketing

• Business Development

• Customers Acquisition

• Customer Acquisition Cost

• Customer Acquisition Strategy

• Customer Acquisition with Social Media

• How to Create a Customer Acquisition Plan

• Lead Generation Business

• Small Business Lead Generation

• Lead Generation Mastery

• Digital Marketing

• B2B Marketing

• Marketing B2B

• Content Marketing for B2B Enterprises

• Get Customers

• Get Your First Customers

• Marketing for B2B sales people, freelancers, consultants, entrepreneurs, startup founders

• Demand Generation

Customer Acquisition, B2B Marketing, Sales Funnels, Business Development, Demand Generation, Sales Funnel Marketing

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What you will learn

• The most cost-effective customer acquisition techniques in 2020
• Proven lead generation methods including digital, traditional, and modern
• Product marketing tips based on a decade of experience

Rating: 4.19231

Level: Intermediate Level

Duration: 9.5 hours

Instructor: Dekker Fraser, MBA